Barcelona is known for its spectacular combination of sea, mountain and a bustling city in-between. But perhaps lesser-known is the fact that its sandy beaches usually meet sunrise with a mantle of litter: plastic, cigarrette buts, cans and glass, amongst other (worst) things.
We partnered up with Oceanic Global and Nike Box Barcelona to gather as much volunteers as we could to help clean the Barceloneta beach, with sup boards and divers included. Over 100 people heeded the call and, after more than two hours of thorough scanning, we can proudly say that the beach looks much nicer now!
Now comes the real challenge, the one that involves us all: keeping it that way.